Super Bowl 2026: history, spectacle, and curiosities beyond the field
Super Bowl LX is quickly becoming the most anticipated sporting event of the year worldwide, combining the peak of NFL competition with showmanship, pop culture, and extra-sporting curiosities. Here is a complete overview with all the hottest news just days away from the big finale.
The Matchup: Seahawks vs Patriots
The NFL 2025/26 championship final, Super Bowl LX, is scheduled for Sunday, February 8, 2026, at Levi’s Stadium in Santa Clara, California. On the field, the Seattle Seahawks will face the New England Patriots:
- The Seahawks are aiming for the franchise’s second-ever victory, following their triumph in Super Bowl XLVIII in 2013.
- The Patriots, with one of the highest numbers of appearances in NFL history, are aiming to win the seventh title in their history.
Halftime Show: Bad Bunny Takes the Global Stage
One of the most talked-about events surrounding the Super Bowl is the spectacular “Halftime Show.” This year, the halftime stage will be dominated by global phenomenon Bad Bunny, a Puerto Rican reggaeton and Latin trap artist, the first Latino and Hispanic headliner ever in this role at the event. The performance aims to be not just a musical show, but a celebration of culture and global identity.
The stage has sparked debates and reactions, with some media counter-programming emerging in response to the artistic choice.
The stage has sparked debates and reactions, with some media counter-programming emerging in response to the artistic choice.
Fun Facts and Behind-the-Scenes Stories
Beyond the field and the Halftime Show, Super Bowl LX offers noteworthy extra-sporting highlights:
- Jersey controversy:Fanatics released a limited stock of Patriots and Seahawks jerseys, causing frustration among fans due to rapid sellouts and quality issues. Fanatics later issued an official apology, promising better stock and free return services.
- Historic patch:The Patriots will wear a special “USA 250” patch on their jerseys to celebrate the 250th anniversary of the United States, a detail that combines sport, history, and patriotic symbolism.
- Music and culture stars:In addition to Bad Bunny, artists like Green Day, Charlie Puth, and Brandi Carlile will be involved in the celebrations, while side events such as the NFL Honors will feature legends and local musicians on stage before the main game.
Why the Super Bowl Is Much More Than a Game
The Super Bowl is not just the culmination of a sports season: it is a global phenomenon that mixes sports, entertainment, and business.
From the multimillion-dollar commercials aired during the event (which cost millions each year for 30 seconds of advertising) to worldwide media coverage, the event engages viewers far beyond the NFL community.
From the multimillion-dollar commercials aired during the event (which cost millions each year for 30 seconds of advertising) to worldwide media coverage, the event engages viewers far beyond the NFL community.